The Best Commercial Ever? Johnny Walker - Dear Brother

Marketing and advertising is what I do for a living.  As such, I critique not only from a consumer's standpoint, but from a professional one as well.

There's a lot of crap out there, ladies and gentlemen.  However, what this team produced is what advertising should be.  It's easily in my top five commercials of all time, if not my number one.  

In a world full of mechanisms to block/bypass ads, it is work like this that will save advertising.  

I can't wait to see my brother and hug the living tar out of him.